Tag Archives: marketing

Book Promotion Checklist

1. A short book description There are a handful of reasons you’ll need a short, compelling book description (one or two sentences at most): as a soundbite in interviews, as a teaser on your website, as the hook in your … Continue reading

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Using the BISAC Subject Codes

What does BISAC stand for? BISAC is an acronym for Book Industry Standards and Communications. What are BISAC subject codes? The BISAC Subject Heading List (BSHL for short) is an industry-approved list of subject descriptors (or headings), each of which … Continue reading

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Book Promotion Checklist

1. A short book description There are a handful of reasons you’ll need a short, compelling book description (one or two sentences at most): as a soundbite in interviews, as a teaser on your website, as the hook in your … Continue reading

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Don’t Get Rejected Before Publishers Even Read a Word

People who work in book publishing always have a ridiculous amount of reading to get through. I once worked on what is pejoratively termed the “slush pile” in the HarperCollins fiction department, where I would often be the first reader. … Continue reading

Posted in editing, fiction, inspirational, nature, nonfiction, publishing, Uncategorized, writing | Tagged , , , , , , , , , , , | Leave a comment

Book Promotion Checklist

1. A short book description There are a handful of reasons you’ll need a short, compelling book description (one or two sentences at most): as a soundbite in interviews, as a teaser on your website, as the hook in your … Continue reading

Posted in publishing, Uncategorized | Tagged , , , , , , , , , , , , , | Leave a comment